Brand Recognition

Automatic Brand Recognition in ads makes it easy for users to:

  • Detect brands or products.
  • Extract brand information.
  • Present trademarks and identify labels
Brand Recognition scanned brand name from shoe advertisement
Brand Recognition scanned brand name from car advertisement
Brand Recognition scanned brand name from car advertisement
Brand Recognition scanned brand names from several advertisements

Benefits

  • Increase campaign effectiveness.
  • Increase productivity..
  • Save time and cost.
  • Minimize manual work.

Application

Operating model

Step

1

Scan materials containing ads

Step

2

Automated process

  • Automatically process text.
  • Recognize products and record advertising samples.
  • Label the advertising image.

Step

3

Manual review/edit

  • Verify if the information is incorrect:
  • Modify, reselect the proposed trademark until obtain the correct result.
  • Use original documents with product brand information.
  • Customer data (image, brand, location).

Technology

  • Deep learning
  • Google Cloud Vision
  • Open CV
  • Natural Language Processing
  • Tensorflow